Top Sanitaryware Companies in 2025
04 Jul, 2025

Sanitary ware market size was USD 14.14 billion in 2024. It is estimated to grow from USD 14.94 billion in 2025 to USD 23.16 billion by 2033 at a CAGR of 5.63% during 2025-2033. Urbanization, increased disposable incomes, and growing awareness of sustainability and cleanliness are driving the sanitaryware market's steady growth. Water-efficient and environmentally friendly goods, such as dual-flush toilets and low-flow faucets, are becoming more and more popular with consumers. Additionally, the industry is witnessing a boom in linked and smart sanitaryware, like touchless faucets and smart toilets, which provide convenience and better hygiene. Along with an emphasis on eco-friendly materials and water-saving technology, there is an increasing demand for high-end, visually beautiful bathroom fixtures. The market is led by Asia-Pacific because of the region's increasing infrastructure and urban development. In general, the market for sanitaryware keeps growing as producers adapt to changing customer demands and environmental regulations.

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List of Leading Companies in the Sanitary Ware Market

1.Jaquar Group

Establishment: 1960

Headquarters: India

Website: https://jaquar.com

Founded in 1960 by the late Shri N. L. Mehra, the Jaquar Group is a fast expanding, multifaceted "Complete Bathroom and Lighting Solutions" company with its headquarters located in Manesar. Through its brands, Artize, Jaquar, and Essco, the Group serves a variety of bathroom and lighting market segments for the luxury, premium, and value segments. It was founded on the foundation of the highest quality standards, aesthetics, and the goal of delivering world-class goods. With a presence in more than 55 countries throughout Europe, the Middle East, Asia-Pacific, and Africa, the company is unquestionably the industry leader.

2.Kohler Co

Establishment: 1873

Headquarters: United States of America

Website: www.kohlercompany.com

Kohler Co. (Kohler) is a global manufacturer and distributor of kitchen and bathroom items, power generation systems and engines, cabinets, tile, and home furnishings. Bathroom sinks, faucets, soap and lotion dispensers, cabinets, chairs, cutting boards and colanders, liquid-cooled engines, and chaise lounges are all part of Kohler's product line. It sells these goods under a number of names, including Robern, Kallista, Ann Sacks, Sterling, and Kohler. In addition, the business owns and runs restaurants, spas, golf courses, and hotel complexes. The business sells its goods in a number of nations in Asia Pacific, Europe, the Middle East, Africa, South America, and North America. The US city of Kohler, Wisconsin, is home to Kohler's headquarters.

3.Geberit AG

Establishment: 1874

Headquarters: Switzerland

Website: www.geberit.com

Revenue: $3.5B in 2023

Geberit AG (Geberit) is a producer of ceramics for bathrooms and sanitary items. Faucets and flushing systems, traps and drains, ceramics, and pipes and fittings for new construction, remodeling, and modernization projects are among its main products. Additionally, Geberit creates, produces, and sells sanitary systems and solutions for the global civil engineering, residential, commercial, and industrial construction sectors. In a number of information centers, the company provides plumbers, sanitary engineers, and architects with training on its products and software tools. The business holds production facilities in Germany, Switzerland, Benelux, Italy, the UK, and Ireland in addition to sales offices in a number of other nations. The headquarters of Geberit are located in Rapperswil-Jona, Switzerland.

4.Lecico Egypt

Establishment: 1959

Headquarters: Egypt

Website: www.lecicoegypt.com

Lecico is a major producer of ceramic tiles in Egypt and Lebanon and one of the biggest manufacturers of sanitary ware worldwide. Lecico has grown into a significant exporter over the course of its 50-year existence by manufacturing sanitary goods at low prices while adhering to strict European quality standards. Lecico is currently among the biggest providers of sanitary goods to France, Ireland, and the United Kingdom.

5.American Standard

Establishment: 1872

Headquarters: United States of America

Website: www.americanstandard.com

Around the world, American Standard Brands is known for improving communities, workplaces, and homes in terms of safety, health, and aesthetics. Through its well-known trademarks, such as American Standard®, DXV®, Safety Tubs®, Crane Plumbing®, Eljer®, Fiat®, and Decorative Panels International®, the firm offers complete project solutions for both residential and commercial clients. American Standard Brands is a division of LIXIL Water Technology, which is owned by LIXIL Corporation and operates in more than 150 countries. Other well-known brands like LIXIL, INAX, GROHE, and JAXSON are all part of this business category; they are all committed to providing cutting-edge water technology solutions on a global scale.

6.Duravit AG

Establishment: 1817

Headquarters: Hornberg, Baden-Württemberg

Website: www.duravit.com

Established in Hornberg in the Black Forest in 1817, Duravit AG has expanded to become a major global producer of designer bathrooms, with operations in more than 130 nations. High-quality sanitary ceramics, bathroom furnishings, shower trays and bathtubs, shower-toilets, faucets, accessories, and installation systems were all part of the company's extensive product line. Duravit blended its in-house design skills with partnerships with up-and-coming designers and well-known worldwide designers including Cecilie Manz, Philippe Starck, Christian Werner, Sebastian Herkner, and Bertrand Lejoly. Through creative design, outstanding product quality, a thorough comprehension of human needs, and responsible corporate governance, the company sought to improve the lives of its stakeholders on a daily basis. As part of its sustainability objectives, Duravit also pledged to become climate neutral by 2045.

7.Cersanit

Establishment: 1998

Headquarters: KIELCE, ?WI?TOKRZYSKIE

Website: www.cersanit.com

Cersanit SA was acknowledged as one of the top Polish-capitalized manufacturing firms in the European market. Bathroom finishing and equipment goods, such as sanitary ceramics, ceramic tiles, shower cubicles, acrylic bathtubs and shower trays, bathroom furniture, and accessories, were the Group's main focus.

With a strong focus on growing its market share in Eastern European markets like Russia and Ukraine, as well as in EU Member States like Lithuania, Latvia, Estonia, the Czech Republic, Slovakia, Hungary, Romania, Bulgaria, Germany, France, Great Britain, Ireland, Sweden, and Denmark, the Cersanit Capital Group operated both domestically and abroad. The Rovese Capital Group also aggressively sought expansion prospects to advance its activities in overseas markets.

8.  Toto Ltd

Establishment: 1917

Headquarters: Japan

Website: jp.toto.com

Revenue: $5.0B in 2024

Toto Ltd. (Toto) is a building product producer and supplier. Sanitary goods, system toilets, plumbing accessories, toilet seats, bathtubs, unit bathrooms, and bathroom vanity units are among its product offerings. Along with residential and commercial plumbing fittings like welfare equipment, tiles, hydro test coating materials, and optical components, the company also sells culinary fixtures like modular kitchens, heating, and drying systems. It also operates enterprises in ceramics and ecological construction materials. The business is present in South Korea, France, Germany, the United Kingdom, India, Indonesia, Malaysia, Japan, China, and the Philippines. The headquarters of Toto are located in Kitakyushu, Fukuoka, Japan.