Global Candle Market, Size, Forecast 2024-2030, Industry Trends, Growth, Share, Outlook, Impact of Inflation, Opportunity Company Analysis
Global Candle Market Outlook
Global Candle Market size is estimated to be valued at around US$ 15.11 Billion by 2030, according to Renub Research. Candles, timeless beacons of warmth and illumination, weave stories of flickering flames that dance gracefully in the shadows. Evoking a sense of tranquility, those waxen wonders have been loved throughout centuries, symbolizing hope, celebration, and remembrance. From the simplest taper to intricately crafted scented pillars, candles remodel regular moments into terrific stories. Their gentle glow kindles the environment, fostering intimate conversations or solitary reflections. Aromatherapy candles wake up the senses, infusing regions with aromatic serenity. As both practical light sources and inventive expressions, candles bridge the realms of functionality and aesthetics, casting a gentle, comforting glow that transcends time and culture.
Global Candle Market is projected to increase at a CAGR of 6.17% between 2024 and 2030
The rising awareness of home décor has multiplied candles beyond functional lighting, positioning them as essential aesthetic elements that infuse homes with ambiance and warmth. This trend reflects a commitment to crafting personalized and comfortable living spaces, particularly embraced by millennials and younger generations. Concurrently, the surge in interest in healthy being and self-care has intensified the demand for scented candles, substantially aromatherapy types recognized for their calming and mood-boosting fragrances. As consumers increasingly prioritize experiential consumption, candles become versatile conduits for sensory experiences, providing relaxation, romance, or celebration in a world wherein significant stories hold more value than material possessions.
Further, the global candle market is witnessing considerable product diversification, transcending conventional paraffin wax options to embrace eco-friendly options like soy wax, beeswax, and vegetable wax. This shift caters to the increasing demand from environmentally aware consumers. Simultaneously, the posh candle segment is prospering, with manufacturers providing exclusive fragrances, sustainable substances, and sophisticated packaging. E-commerce platforms and direct-to-consumer sales have performed a pivotal function in this evolution, supplying customers with convenient access to various candle alternatives while circumventing traditional retail channels. This dynamic panorama underscores a broader industry trend towards sustainability, luxury, and streamlined accessibility in the candle market.
Besides, the candle market share is experiencing growth propelled by rising disposable earnings, particularly in Asia and the Middle East, where increased spending power is fueling market growth. Concurrently, the heightened use of candles in hospitality and occasions, with hotels, eating places, and event planners incorporating them to craft exclusive atmospheres, amplifies the demand. Also, the long-lasting cultural and religious importance of candles throughout the globe ensures a constant demand for particular types and patterns, as candles remain critical to various ceremonies and rituals. These diverse factors underscore the multifaceted drivers propelling the candle market growth. As a result, the Global Candle Market was US$ 9.94 Billion in 2023.
Paraffin wax dominates the global candle market
The global candle market is fragmented into Plam Wax, Soy Wax, Bees Wax, Paraffin, and Others by wax type. Paraffin wax is the dominant force in the international candle market, holding sway because of its considerable availability, cost-effectiveness, and ease of production. This petroleum-derived wax has long been preferred for its capability to produce steady and vivid flames, making it a reliable choice for numerous candle types. Despite the increasing recognition of effective alternatives like soy, beeswax, and vegetable waxes, paraffin's market dominance persists, particularly in industrially produced candles. Its versatility, affordability, and established manufacturing infrastructure contribute to its continued prevalence, reflecting stability between purchaser preferences, enterprise practices, and financial concerns in the ever-evolving candle market.
The economic category is pervasive in the global candle market, representing a dominant force driven by cost-conscious consumer preferences
By category, the global candle market is categorized into economical and luxury. The economic category has a significant impact on the worldwide candle market. As budget-friendly alternatives, candles in this category cater to a wide demographic, ensuring sizable accessibility. Characterized by affordability without compromising quality, these candles are regularly mass-produced and extensively available, resulting in a widespread market share. The dominance of the economic class reflects the global demand for practical, cost-effective illumination solutions. Despite the emergence of premium and specialty candles, the long-lasting popularity of economic choices underscores the significance of cost sensitivity and affordability in shaping purchaser selections in the dynamic panorama of the candle market.
Container candles have become the leading type of candles in the worldwide market
By product, the global candle market is divided into Votive, Container Candle, Pillars, Tapers, and Others. Container candles have asserted dominance in the international market, emerging as a widespread need due to their convenience, safety, and aesthetic appeal. This section encapsulates candles housed in jars, tins, or different containers, presenting a contained, mess-free experience and eliminating concerns associated with traditional free-standing candles. The versatility of box candles caters to diverse purchaser alternatives, from scented types to decorative designs. The benefits of storage and transportation further fuel their popularity. As customers increasingly seek realistic and elegant home decor solutions, the dominance of container candles underscores their necessary function in shaping the modern candle market, blending capability with visible charm.
Supermarket & hypermarket dominance underscores their pivotal position in steering the trajectory of the global candle market
By distribution channel, the global candle market comprises Online Retail, Specialty Stores, Supermarkets and hypermarkets, Departmental Stores, and Institutional Sales. Supermarkets and hypermarkets dominate the worldwide candle market, offering unrivaled accessibility and comfort. This retail landscape presents numerous candles, from everyday necessities to distinctive items, fostering sizable purchaser alternatives. The one-stop-store model guarantees outstanding presentations, encouraging impulse purchases and deepening market penetration. With substantial reach, streamlined logistics, and competitive pricing, these retail giants wield significant effects, shaping consumer options and playing a vital position in the distribution chain.
United States is poised to remain a key player in the global candle market
By Country, the global candle market is broken up into United States, Canada, France, Germany, Italy, Spain, United Kingdom, Belgium, Netherlands, Turkey, China, Japan, India, Australia, South Korea, Thailand, Malaysia, Indonesia, New Zealand, Brazil, Mexico, Argentina, South Africa, Saudi Arabia, UAE, and Rest of World. The candle market in the United States radiates a warm glow, evidenced by a 2023 National Candle Association survey revealing that 74% of Americans own candles, with 39% lighting them weekly. Aligning seamlessly with the American penchant for crafting relaxed and personalized domestic environments, candles become essential temper-setters for rest, romance, or celebration.
Seasonal festivities, including Christmas, Thanksgiving, Diwali and Halloween, create a surge in demand for intertwining candles with cultural consolation. DIY trends amplify candle making, while the luxurious section flourishes, driven by a desire for sensory experience and extended home decor. Sales figures, various services, strong retail channels, manufacturing prowess, and effective marketing techniques light up the thriving and multi-faceted US candle market.
Competitive Landscape
Portmeirion Group PLC, Newell Brands Inc., Estée Lauder Companies Inc., Lalique Group SA, Bath & Body Works, Inc., MVP Group International, Inc., Diptyque Paris, NEST New York, Thymes, LLC, and Village Candle are prominent in the global candle market.
In January 2023, Diptyque launched a new line of scented candles inspired by nature. The line functions pine needles, fig leaves, and jasmine.
In March 2023, Yankee Candle released a new line of scented candles made with sustainable soy wax. The line functions several scents, including lavender, vanilla, and citrus.
Renub Research report titled “Global Candle Market By Wax Type (Plam Wax, Soy Wax, Bees Wax, Paraffin, and Others), Category (economical, and luxury), Product (Votive, Container Candle, Pillars, Tapers, and Others), Distribution Channel (Online Retail, Specialty Stores, Supermarkets & Hypermarkets, Departmental Stores, and Institutional Sales), Country (North America (United States, Canada), Europe (France, Germany, Italy, Spain, United Kingdom, Belgium, Netherlands, Turkey), Asia Pacific (China, Japan, India, Australia, South Korea, Thailand, Malaysia, Indonesia, New Zealand), South America (Brazil, Mexico, Argentina), Middle East & Africa (South Africa, Saudi Arabia, UAE), and ROW), Company Analysis (Portmeirion Group PLC, Newell Brands Inc., Estée Lauder Companies Inc., Lalique Group SA, Bath & Body Works, Inc., MVP Group International, Inc., Diptyque Paris, NEST New York, Thymes, LLC, and Village Candle)” provides complete study of Global Candle Industry.
Wax Type – Global Candle Market breakup in 5 viewpoints:
1. Plam Wax
2. Soy Wax
3. Bees Wax
4. Paraffin
5. Others
Category – Global Candle Market breakup in 2 viewpoints:
1. Economical
2. Luxury
Product – Global Candle Market breakup in 5 viewpoints:
1. Votive
2. Container Candle
3. Pillars
4. Tapers
5. Others
Distribution Channel – Global Candle Market breakup in 5 viewpoints:
1. Online Retail
2. Specialty Stores
3. Supermarkets & Hypermarkets
4. Departmental Stores
5. Institutional Sales
Country – Market breakup in 26 Countries Candle Industry viewpoints:
1. North America
1.1 United States
1.2 Canada
2. Europe
2.1 France
2.2 Germany
2.3 Italy
2.4 Spain
2.5 United Kingdom
2.6 Belgium
2.7 Netherland
2.8 Turkey
3. Asia Pacific
3.1 China
3.2 Japan
3.3 India
3.4 Indonesia
3.5 South Korea
3.6 Thailand
3.7 Malaysia
3.8 Australia
3.9 New Zealand
4. Latin America
4.1 Brazil
4.2 Mexico
4.3 Argentina
5. Middle East & Africa
5.1 Saudi Arabia
5.2 UAE
5.3 South Africa
6. Rest of the World
All the Key players have been covered from 3 Viewpoints:
• Overview
• Recent Development
• Revenue Analysis
Company Analysis:
1. Portmeirion Group PLC
2. Newell Brands Inc.
3. Estée Lauder Companies Inc.
4. Lalique Group SA
5. Bath & Body Works, Inc.
6. MVP Group International Inc.
7. Diptyque Paris
8. NEST New York
9. Thymes, LLC
10. Village Candle
Report Details:
| Report Features | Details |
| Base Year | 2023 |
| Historical Period | 2018 - 2023 |
| Forecast Period | 2024 - 2030 |
| Market | US$ Billion |
| Segment Covered | Wax Type, Category, Product, Distribution Channel, and Countries |
| Countries Covered | United States, Canada, France, Germany, Italy, Spain, United Kingdom, Belgium, Netherland, Turkey, China, Japan, India, Indonesia, South Korea, Thailand, Malaysia, Australia, New Zealand, Brazil, Mexico, Argentina, Saudi Arabia, UAE, South Africa, and Rest of the World |
| Companies Covered | Portmeirion Group PLC, Newell Brands Inc., Estée Lauder Companies Inc., Lalique Group SA, Bath & Body Works, Inc., MVP Group International, Inc., Diptyque Paris, NEST New York, Thymes, LLC, and Village Candle |
| Customization Scope | 20% Free Customization |
| Post-Sale Analyst Support | 1 Year (52 Weeks) |
| Delivery Format | PDF and Excel through Email (We can also provide the editable version of the report in PPT/Word format on request) |
1. Introduction
2. Research Methodology
3. Executive Summary
4. Market Dynamics
4.1 Key Drivers
4.2 Key Restraints
5. Global Candles Market
6. Market Share – Global Candles Market
6.1 By Wax Type
6.2 By Category
6.3 By Product
6.4 By Distribution Channel
6.5 By Countries
7. Wax Type – Global Candles Market
7.1 Palm Wax
7.1.1 Raw Material Insight
7.1.2 Market
7.2 Soy Wax
7.2.1 Raw Material Insight
7.2.2 Market
7.3 Bees Wax
7.3.1 Raw Material Insight
7.3.2 Market
7.4 Paraffin
7.4.1 Raw Material Insight
7.4.2 Market
7.5 Others
7.5.1 Raw Material Insight
7.5.2 Market
8. Category – Global Candles Market
8.1 Economical
8.2 Luxury
9. Product – Global Candles Market
9.1 Votive
9.2 Container Candle
9.3 Pillars
9.4 Tapers
9.5 Others
10. Distribution Channel – Global Candles Market
10.1 Online Retail
10.2 Specialty Stores
10.3 Supermarkets & Hypermarkets
10.4 Departmental Stores
10.5 Institutional Sales
11. Countries – Global Candles Market
11.1 North America
11.1.1 United States
11.1.2 Canada
11.2 Europe
11.2.1 France
11.2.2 Germany
11.2.3 Italy
11.2.4 Spain
11.2.5 United Kingdom
11.2.6 Belgium
11.2.7 Netherland
11.2.8 Turkey
11.3 Asia Pacific
11.3.1 China
11.3.2 Japan
11.3.3 India
11.3.4 Indonesia
11.3.5 South Korea
11.3.6 Thailand
11.3.7 Malaysia
11.3.8 Australia
11.3.9 New Zealand
11.4 Latin America
11.4.1 Brazil
11.4.2 Mexico
11.4.3 Argentina
11.5 Middle East & Africa
11.5.1 Saudi Arabia
11.5.2 UAE
11.5.3 South Africa
11.6 Rest of the World
12. Porter’s Five Forces Analysis – Global Candles Market
12.1 Bargaining Power of Buyers
12.2 Bargaining Power of Suppliers
12.3 Degree of Rivalry
12.4 Threat of New Entrants
12.5 Threat of Substitutes
13. SWOT Analysis – Global Candles Market
13.1 Strength
13.2 Weakness
13.3 Opportunity
13.4 Threat
14. Key Players Analysis
14.1 Portmeirion Group PLC
14.1.1 Overview
14.1.2 Recent Development
14.1.3 Revenue Analysis
14.2 Newell Brands Inc.
14.2.1 Overview
14.2.2 Recent Development
14.2.3 Revenue Analysis
14.3 Estée Lauder Companies Inc.
14.3.1 Overview
14.3.2 Recent Development
14.3.3 Revenue Analysis
14.4 Lalique Group SA
14.4.1 Overview
14.4.2 Recent Development
14.4.3 Revenue Analysis
14.5 Bath & Body Works, Inc.
14.5.1 Overview
14.5.2 Recent Development
14.5.3 Revenue Analysis
14.6 MVP Group International, Inc.
14.6.1 Overview
14.6.2 Recent Development
14.6.3 Revenue Analysis
14.7 Diptyque Paris
14.7.1 Overview
14.7.2 Recent Development
14.7.3 Revenue Analysis
14.8 NEST New York
14.8.1 Overview
14.8.2 Recent Development
14.8.3 Revenue Analysis
14.9 Thymes, LLC
14.9.1 Overview
14.9.2 Recent Development
14.9.3 Revenue Analysis
14.10 Village Candle
14.10.1 Overview
14.10.2 Recent Development
14.10.3 Revenue Analysis
List of Figures:
Figure-01: Global – Candles Market (Billion US$), 2018 – 2023
Figure-02: Global – Forecast for Candles Market (Billion US$), 2024 – 2030
Figure-03: Wax Type – Palm Wax Market (Million US$), 2018 – 2023
Figure-04: Wax Type – Forecast for Palm Wax Market (Million US$), 2024 – 2030
Figure-05: Wax Type – Soy Wax Market (Million US$), 2018 – 2023
Figure-06: Wax Type – Forecast for Soy Wax Market (Million US$), 2024 – 2030
Figure-07: Wax Type – Bees Wax Market (Million US$), 2018 – 2023
Figure-08: Wax Type – Forecast for Bees Wax Market (Million US$), 2024 – 2030
Figure-09: Wax Type – Paraffin Market (Million US$), 2018 – 2023
Figure-10: Wax Type – Forecast for Paraffin Market (Million US$), 2024 – 2030
Figure-11: Wax Type – Others Market (Million US$), 2018 – 2023
Figure-12: Wax Type – Forecast for Others Market (Million US$), 2024 – 2030
Figure-13: Category – Economical Market (Million US$), 2018 – 2023
Figure-14: Category – Forecast for Economical Market (Million US$), 2024 – 2030
Figure-15: Category – Luxury Market (Million US$), 2018 – 2023
Figure-16: Category – Forecast for Luxury Market (Million US$), 2024 – 2030
Figure-17: Product – Votive Market (Million US$), 2018 – 2023
Figure-18: Product – Forecast for Votive Market (Million US$), 2024 – 2030
Figure-19: Product – Container Candle Market (Million US$), 2018 – 2023
Figure-20: Product – Forecast for Container Candle Market (Million US$), 2024 – 2030
Figure-21: Product – Pillars Market (Million US$), 2018 – 2023
Figure-22: Product – Forecast for Pillars Market (Million US$), 2024 – 2030
Figure-23: Product – Tapers Market (Million US$), 2018 – 2023
Figure-24: Product – Forecast for Tapers Market (Million US$), 2024 – 2030
Figure-25: Product – Others Market (Million US$), 2018 – 2023
Figure-26: Product – Forecast for Others Market (Million US$), 2024 – 2030
Figure-27: Distribution Channel – Online Retail Market (Million US$), 2018 – 2023
Figure-28: Distribution Channel – Forecast for Online Retail Market (Million US$), 2024 – 2030
Figure-29: Distribution Channel – Specialty Stores Market (Million US$), 2018 – 2023
Figure-30: Distribution Channel – Forecast for Specialty Stores Market (Million US$), 2024 – 2030
Figure-31: Distribution Channel – Supermarkets & Hypermarkets Market (Million US$), 2018 – 2023
Figure-32: Distribution Channel – Forecast for Supermarkets & Hypermarkets Market (Million US$), 2024 – 2030
Figure-33: Distribution Channel – Departmental Stores Market (Million US$), 2018 – 2023
Figure-34: Distribution Channel – Forecast for Departmental Stores Market (Million US$), 2024 – 2030
Figure-35: Distribution Channel – Institutional Sales Market (Million US$), 2018 – 2023
Figure-36: Distribution Channel – Forecast for Institutional Sales Market (Million US$), 2024 – 2030
Figure-37: United States – Candles Market (Million US$), 2018 – 2023
Figure-38: United States – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-39: Canada – Candles Market (Million US$), 2018 – 2023
Figure-40: Canada – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-41: France – Candles Market (Million US$), 2018 – 2023
Figure-42: France – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-43: Germany – Candles Market (Million US$), 2018 – 2023
Figure-44: Germany – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-45: Italy – Candles Market (Million US$), 2018 – 2023
Figure-46: Italy – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-47: Spain – Candles Market (Million US$), 2018 – 2023
Figure-48: Spain – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-49: United Kingdom – Candles Market (Million US$), 2018 – 2023
Figure-50: United Kingdom – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-51: Belgium – Candles Market (Million US$), 2018 – 2023
Figure-52: Belgium – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-53: Netherland – Candles Market (Million US$), 2018 – 2023
Figure-54: Netherland – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-55: Turkey – Candles Market (Million US$), 2018 – 2023
Figure-56: Turkey – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-57: China – Candles Market (Million US$), 2018 – 2023
Figure-58: China – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-59: Japan – Candles Market (Million US$), 2018 – 2023
Figure-60: Japan – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-61: India – Candles Market (Million US$), 2018 – 2023
Figure-62: India – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-63: Indonesia – Candles Market (Million US$), 2018 – 2023
Figure-64: Indonesia – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-65: South Korea – Candles Market (Million US$), 2018 – 2023
Figure-66: South Korea – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-67: Thailand – Candles Market (Million US$), 2018 – 2023
Figure-68: Thailand – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-69: Malaysia – Candles Market (Million US$), 2018 – 2023
Figure-70: Malaysia – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-71: Australia – Candles Market (Million US$), 2018 – 2023
Figure-72: Australia – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-73: New Zealand – Candles Market (Million US$), 2018 – 2023
Figure-74: New Zealand – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-75: Brazil – Candles Market (Million US$), 2018 – 2023
Figure-76: Brazil – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-77: Mexico – Candles Market (Million US$), 2018 – 2023
Figure-78: Mexico – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-79: Argentina – Candles Market (Million US$), 2018 – 2023
Figure-80: Argentina – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-81: Saudi Arabia – Candles Market (Million US$), 2018 – 2023
Figure-82: Saudi Arabia – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-83: UAE – Candles Market (Million US$), 2018 – 2023
Figure-84: UAE – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-85: South Africa – Candles Market (Million US$), 2018 – 2023
Figure-86: South Africa – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-87: Rest of the World – Candles Market (Million US$), 2018 – 2023
Figure-88: Rest of the World – Forecast for Candles Market (Million US$), 2024 – 2030
Figure-89: Portmeirion Group PLC – Global Revenue (Million US$), 2018 – 2023
Figure-90: Portmeirion Group PLC – Forecast for Global Revenue (Million US$), 2024 – 2030
Figure-91: Newell Brands Inc. – Global Revenue (Million US$), 2018 – 2023
Figure-92: Newell Brands Inc. – Forecast for Global Revenue (Million US$), 2024 – 2030
Figure-93: Estée Lauder Companies Inc. – Global Revenue (Million US$), 2018 – 2023
Figure-94: Estée Lauder Companies Inc. – Forecast for Global Revenue (Million US$), 2024 – 2030
Figure-95: Lalique Group SA – Global Revenue (Million US$), 2018 – 2023
Figure-96: Lalique Group SA – Forecast for Global Revenue (Million US$), 2024 – 2030
Figure-97: Bath & Body Works, Inc. – Global Revenue (Million US$), 2018 – 2023
Figure-98: Bath & Body Works, Inc. – Forecast for Global Revenue (Million US$), 2024 – 2030
Figure-99: MVP Group International, Inc. – Global Revenue (Million US$), 2018 – 2023
Figure-100: MVP Group International, Inc. – Forecast for Global Revenue (Million US$), 2024 – 2030
Figure-101: Diptyque Paris – Global Revenue (Million US$), 2018 – 2023
Figure-102: Diptyque Paris – Forecast for Global Revenue (Million US$), 2024 – 2030
Figure-103: NEST New York – Global Revenue (Million US$), 2018 – 2023
Figure-104: NEST New York – Forecast for Global Revenue (Million US$), 2024 – 2030
Figure-105: Thymes, LLC – Global Revenue (Million US$), 2018 – 2023
Figure-106: Thymes, LLC – Forecast for Global Revenue (Million US$), 2024 – 2030
Figure-107: Village Candle – Global Revenue (Million US$), 2018 – 2023
Figure-108: Village Candle – Forecast for Global Revenue (Million US$), 2024 – 2030
List of Tables:
Table-01: Global – Candles Market Share by Wax Type (Percent), 2018 – 2023
Table-02: Global – Forecast for Candles Market Share by Wax Type (Percent), 2024 – 2030
Table-03: Global – Candles Market Share by Category (Percent), 2018 – 2023
Table-04: Global – Forecast for Candles Market Share by Category (Percent), 2024 – 2030
Table-05: Global – Candles Market Share by Product (Percent), 2018 – 2023
Table-06: Global – Forecast for Candles Market Share by Product (Percent), 2024 – 2030
Table-07: Global – Candles Market Share by Distribution Channel (Percent), 2018 – 2023
Table-08: Global – Forecast for Candles Market Share by Distribution Channel (Percent), 2024 – 2030
Table-09: Global – Candles Market Share by Countries (Percent), 2018 – 2023
Table-10: Global – Forecast for Candles Market Share by Countries (Percent), 2024 – 2030
Reach out to us
Call us on
USA: +1-678-302-0700
INDIA: +91-120-421-9822
Drop us an email at
info@renub.com